ZEST TEST YOUR SALES GENERATION POTENTIAL
Step 1 of 5
"Sales generation" is all about selling.
But it is about achievable selling.
When you decide you need to increase sales by an amount such as 30% - that can be
a frightening prospect. Where do you start? How do you do it in one go? Is the target
actually achievable?
One of the reasons why Sales Targets are rarely achieved, or at least, rarely achieved
without pain, is that many business people forget that your sales is made up of three
things. Rather than aim for a wholesale increase in Sales, look at these three aspects
of Sales generation and increase each one by only small amounts.
The three aspects of Sales Generation are:-
- The Average Sale Value each time a customer buys from you
- The average times a Customer buys from you in a year, and
- The number of Customers you have.
What are yours?
By the way, you may be reading this and saying,
"I can't fill this in! How am I supposed to know how many customers walk through my doors every year?"
Well we have news for you:
You must know or your business is not going anywhere.
To improve you must quantify, then you must test and check if new things improve old results - talk to us about the Zest Factor to turn your business around.
But for the moment make an educated guess at the above numbers.


