Unit 11, 61 Flynn St, Wembley, WA, 6014
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Advice from Outside the Square

Yearly Archives: 2020

Outsource for Efficiency

Once upon a time, running a small business was relatively uncomplicated. Not easy, but uncomplicated. You were good at something. You saved or borrowed some capital. You set up procedures that focused on doing what you were good at, which was what drove the business, and then you hired people who could do the supporting functions like keeping the books. As you progressed, you hired some contract specialists like tax accountants, or you hired contractors to do things you didn't want to do like clean the office every night. (more…)...
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The Business Planning Formula

Indigenous businesses (or indeed Indigenous not-for-profit community-controlled organisations) must prepare business plans. This is not because they are Indigenous but because every organisation that wishes to grow must be in control of where it wants to go and how it gets there! It's common sense - would you go on a holiday without a plan in mind? You don't just jump in the car and decide to go - you booked some time off ("when"), you decided what you wanted to do on holiday ("what") which helped you decide where to go to do it ("where") and you decided who would come ("who"). Yet, why would you start your family business or social venture without a plan? (more…)...
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Your Social Media Strategy

It is almost impossible for anyone operating a small business these days to avoid two things if they want to continue growing awareness about their business:
  1. A good website; and
  2. A social media presence.
I'll leave what makes a good website for another article but this month I'll discuss your social media strategy. Why do you need social media for your business? What will a social media presence do for you? How do you create an effective, but pragmatic, social media strategy to grow your business? (more…)...
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5 Questions For Any Indigenous Board To Consider

If you are a Director in an Indigenous corporation, the start of a new year is as good a time as any to review your Board performance and the stability of the corporation you are leading. As a Director, you have the responsibility to oversight the performance of management, and the "shape" and direction of the corporation. You also have a legal duty to exercise diligence in your work as a Director, which means understanding where any weaknesses lie and acting upon them. But, to be short and sweet, at the beginning of the new year, spend some time considering these 5 issues as you survey the health of your corporation. (more…)...
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